Club Landscape and Asphalt

Club Landscape And Asphalt Case Study

Country Club Landscape and Garden Center is a landscaping, asphalt and nursery company based in Seekonk, MA.  They specialize in landscaping of all sorts, as well as installing asphalt driveways, and providing a variety of plants in their nursery.  

Country Club came to us looking for website development as they needed a new website in order to showcase their beautiful work.  Additionally, they needed search engine optimization as well as help with promoting their business on social media.  

What We Did

Our skilled website development team created a new website using a quality WordPress theme and adding expert customizations to make it the perfect fit for Country Club Landscape and Garden Center.  The WordPress theme we chose had recently been released and also allowed for modifications with a child theme.  This made it so that the Theme Core, WordPress Core, and WordPress plugins would automatically update while backing up remotely first. 

We also did SEO work on their new site to ensure they would have good visibility throughout search engine searches.  This made it so that more potential customers could find Country Club Landscape and Garden Center when searching for their services online.  SEO Smooth also began running Facebook ads promoting Country Club on Facebook in order to target their specific type of customer.  

The Results

Increase In Customers

Once Country Club Landscape and Garden Center had a better website with photos of their work, as well as a way to contact them directly, they saw an increase in customers.  This compounded to directly lead to an increase in revenue for the business.  Specifically, they saw a 333% increase month over month in leads, which added up to a total of 1900% year over year.

Improved Visibility

The improvements we made to their site and the SEO we performed both on and off-site lead to improved visibility overall.  This meant that Country Club Landscape and Garden Center was found more often than their competitors when a user searches for any of the services they provide.  

Targeted Marketing 

The Facebook Business Ads that SEO Smooth ran were able to target customers based on their likes, dislikes, demographics, etc.  This allowed Country Club to really target their ideal customers for better results.  This lead to 350% increase in lead conversion.  

If you are experiencing the same frustrations with your website, search engine results or social media paid ads, contact SEO Smooth today!