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Our Team

The People Behind The Monitor
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Vincent Tobiaz

CEO / Digital Marketing Director

Worked with IT to Web Design since 1998, and in 2005 ventured into WordPress, SEO/PPC/Social Digital Marketing experiences. Throughout his entire time working with everything from small businesses to Fortune 500s such as Verizon, AT&T, Citi & AARP. Vincent rocks WordPress themes to be better than most custom designs. He improves quality assurance and cost per acquisition in Google Ads & Facebook Ads. His passion resides in helping hundreds of small & medium businesses grow revenue and sustainability. Vinnie, a New England native, resides in Palm Beach with his family. He enjoys fishing & skiing. Somehow he also plays video games every so often.

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Stacey Carey

Business Development Manager

Stacey is a life-long Florida resident, with almost 20 years of experience in marketing and sales. Eager to grow and share her knowledge with other business entrepreneurs, Stacey recently achieved her goal of business ownership. In effort to broaden the services available to her clients and add unique value to our sales team, Stacey has joined SEO Smooth as our Business Development Manager. Her marketing knowledge adds a consultative approach, rather than the use of high-pressure sales, to help design programs tailored to our client’s vision and/or specific needs.

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Blake Mitchell

Digital Marketing Manager

Born and Raised in Niagara Falls, Ontario, Blake joined the team in 2018 and is dedicated to helping local businesses improve their visibility online. With 5+ years in SEO, digital marketing, e-commerce, and lead generation, he is fully versed in the internet marketing industry. With expert knowledge of everything SEO, including On-Page and Off-Page, Blake is ready to help your business succeed. If he's not at his desk, he's probably at a Mexican restaurant or cheering on the Toronto Raptors.

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Jason Lee

Director of Operations

Jason grew up in Scarborough Ontario and has been with the SEO Smooth team since 2014. Having majored in philosophy he spends his spare time reading widely and thinking about the best way to eat buttered-toast. He's totally not up at 1 A.M doing keyword and audience research while drinking because he's a professional.

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Adam Nicoloff

Digital Account Manager

Digital marketing specialist from the Midwest (Fly Over Country) and life long STL Cardinals fan. 10+ years experience ``in the trenches`` of the digital marketing world. Expert at crafting digital marketing strategies that move the needle for your bottom line. Firm believer in every dollar spent on marketing needs to be tracked and tied to ROI.

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Mallory Olson

Creative Digital Content Manager

Mallory has been working in the digital marketing industry for 10 years now and loves taking on new projects and challenges. Her expertise ranges from social media marketing to PPC campaigns, to PR launches and more. She loves helping businesses grow and achieve their goals and thrives on data. When she’s not working she is kept busy running around with her husband and three crazy kids.

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Kalina Asparouhova

Social Media Ads Manager

Five years of studying Communications & Media in Holland, Spain and the UK and more than 3 years working in the field have turned Kalina into an Ads guru. Born and raised in Sofia, Bulgaria she has been working with various e-commerce clients in the health & wellness, foods, skin care, and SaaS industries. She's constantly developing her skills and always on the lookout for a better strategy to get clients the best ROI. If she isn't scrolling through Ad stats, she's probably cooking something spicy with a glass of wine or biking on her way to meet a friend. She might also be singing. Yep, even while biking.

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Carlos Avendano

Analytics & Tracking Specialist

Born and Raised in EL Salvador, Carlos brings 6 years of experience in Business analytics and 4 years in website data collection, user experience analysis, a/b testing, and statistical analysis. His passion for data and Human Resources education makes him capable of looking at the human story within the data. When he is not discovering data, he spend his time caring for his bonsais.

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Miguel Manzo

Google Ads Manager

Miguel is a Google Ads and Analytics certified professional with a background in PPC Advertising and Web Analytics. He found his passion for digital marketing after studying industrial engineering and loves diving into data in order to fuel creative solutions and improve his client's businesses. He loves going to the beach, practicing MMA and finding new 1 week hobbies.

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Paramveer Singh

Website Developer & UI Designer

Born and Raised in India. Param has joined as a Front-End & Back-End Website Developer & UI Designer recently with SEO Smooth team. With over 8 years of experience in almost every PHP based frameworks, he has worked on custom websites and ideas from scratch. He has also worked with third party API's integrations and custom plugins and extension development. He loves to work on creative and amazing ideas. With a good taste in music, he also has good knowledge to troubleshoot complex problems in the most efficient way. He believes code is poetry, one should just understand the flow.

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Sandra Castro

Social Media & Content Manager

Sandra was born and raised in Seville, Spain, where she attended university and completed her bachelor’s degree in journalism. Later, she attended the University of Salamanca, where she completed her master’s in Spanish teaching and expert in grammar/Hispanic literature. In addition to working as a journalist, Sandra has communications experience in digital newspapers, press offices, social media profile management, and editing/proofing books and websites in Spanish. Traveling and residing in several countries, Sandra brings a global and multicultural vision to her work in communications that is complemented by her strong passion for writing and journalism. Currently, Sandra is a member of the Seo Smooth team, responsible for writing new, quality content to be shared on social networks for numerous client accounts. Her other passions include traveling, yoga, and walking along the beach with her lovable beagle, Lago.

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Sergio Da Silva

Website Developer

Born and raised in Valencia, Venezuela. He studied civil engineering and computer engineering. He learned to program in several programming languages such as Java, Python, C and his degree project was an application in PHP. Since graduation he worked a year at the University and then work as a freelancer since 2014. He has been doing many projects in HTML, CSS, JS, PHP, CMS like WordPress and Salesforce and has also worked on creating HTML emails, SEO, Photoshop and more He likes to listen to rock and metal music, to travel and to dedicate time to his family.

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Zafar Altaf Khan

Website Developer

Zafar Altaf Khan hails from Bhopal, Madhya Pradesh India and posses a rich experience of 8 years in the field of Website Development and Search Engine Optimization(SEO). An Engineering graduate from Rajiv Gandhi Technical University, He started his own company called DDM Informatics in the year 2010, with a vision of providing digital marketing and SEO services for local as well as international businesses. With SEO he is also well versed in WordPress, HTML, CSS and Graphic Designing. He is readily available to provide his services for any type of business and is always available to handle queries of clients or anyone who intends to consume digital marketing or web development services.

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Mi Sook Lee

Analytics & Tracking Specialist

Born and educated in South Korea, Mi Sook moved to Canada in 2001 to challenge new life. After her 3rd child was born, Mi Sook decided to change her career path from Software Developer to Digital Marketing Analyst, which she is enjoying very much. Certified in Google Analytics & Google Ads, proficient in Google Tag Manager and Google Data Studio Report. Mi Sook's work ethic is always putting herself 100% into the project, going beyond the client's expectation. Her former 15+ years of work experience as a software developer has made her very detailed and has enabled her to see the whole cycle of a website thoroughly. In her spare time, she enjoys reading books to her kids, playing badminton with her 8 years old competitive badminton player son, cooking, and hiking.

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Nick Laiuppa

Google Ads Manager

Nick is born and raised in South Florida. He found his passion for marketing after leaving his job to open a recording studio in 2015. As a new business, Nick had to start getting people in the door. He did so by diving deep into digital marketing. Within the first year his company was outranking the competition in both organic & paid search results. In 2019 he left the company to a partner and focused his digital marketing efforts in the business world. He loves being able to provide businesses with the opportunity to thrive by getting customers in their door or using their products / services. If he's not working he's at the farmers market, creating content with his wife, or fishing... but most likely fishing.

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Danielle Keogh

Creative Writer

Danielle has been working with the SEO Smooth team since 2009 as a Content Writer, and truly enjoys every aspect of her contribution to the company and its clients. Writing has always been her passion, and she looks forward to getting the job done no matter what the topic. She uses her linguistic skills and strategic placement to ensure that the writing enhances the final product. When she isn’t writing, she enjoys repurposing old furniture, horseback riding, and hiking with her Shiba Inu, Tojo.

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Richard Presley

Organic Search Manager

Born in Wales and now living in Somerset, UK, Richard has been a professional digital marketer for the last 7 years. Specialising in technical SEO and looking under the hood of a website to find improvements, Richard first found his love for SEO after being introduced by a work colleague. Since then he's made it his life's passion and loves every bit of his job. Outside of SEO, Richard is a keen Mixed Martial Arts and Brazilian Jiu-JItsu practitioner, he is also a semi-professional photographer and regularly shoots concerts and events.

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Corey Savard

Organic Search Manager

Born and raised in Windsor, Ontario; Corey joined the team in 2019 and is passionate about helping small businesses grow their online presence. He's been working in the digital marketing industry for 5+ years and is an expert in SEO, content marketing and email marketing. He first got into SEO after researching how to get more people to read his posts on a sports blog. When Corey isn't optimizing websites, you can find him biking with friends or cooking in the kitchen.

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