Case Study / Holistic Medical Provider / Mesa, Arizona
Full Circle Health: Local SEO & Call Tracking That Grew Patients
How SEO Smooth lifted a Mesa, Arizona holistic medical provider with local SEO, call tracking, and monthly content, driving a 333 percent month over month increase in calls.
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A holistic practice that wanted whole-business growth
Full Circle Health is a medical provider in Mesa, Arizona, offering medical, weight loss, and aesthetic services using both natural supplements and pharmaceuticals. They take a holistic approach, recognizing that all functions of the body work together to improve a patient’s overall health and happiness.
They came to SEO Smooth wanting the same kind of whole-picture solution they give their patients: more calls and patients, greater online visibility, consistent and informative content for SEO, and a strong social media presence.
Local SEO, call tracking, and a steady content engine
We set the local foundation, added call tracking for insight, and kept the site growing with monthly content and social ads.
Google Business Profile
We made sure Full Circle Health was set up correctly on Google My Business and kept their information updated monthly to build visibility and relevance in their industry.
Insight Into Every Call
We installed call tracking so Full Circle Health could see which calls were not turning into patients and why, then use that insight to train staff and improve patient retention.
Site Content & Structure
We revised existing pages and added new ones to bring more content to the site for both SEO and user friendliness, pairing on-page work with off-page and local SEO strategies.
Monthly Blogs & Ad Campaigns
We created monthly content for the website and social media, writing blog pages around common patient questions and running social ad campaigns targeting the services Full Circle wanted to grow.
More calls, more patients, more traffic
Increase in Calls
A 333 percent month over month increase in calls after call tracking went live, with the data to better train staff and improve the patient experience.
More Search Users
A 61 percent increase in search engine unique users, people who found Full Circle Health's website simply by searching online.
New Patients
More calls and stronger phone handling led to month over month growth in patient appointments, driven largely by SEO Smooth's efforts.
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