Case Study  /  Smart Home Furniture  /  United States

Koble Designs: Paid Ads That Drove a 2.4x Return in Months

How SEO Smooth built a Google, Facebook, and Amazon ad program for the US distributor of Koble smart furniture, landing 1 to 2 leads a day at a fraction of the old cost per conversion.

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2.4x
Rate of Return
714%
More Leads
189%
Higher Conversion Rate
1-2
Leads Per Day
Seo Smooth Toucan James Berberian, VP of Sales: SEO Smooth "developed an online strategy that brought our conversion rate up and conversion costs down while quickly building our online business," producing thousands within the first two months.
The Challenge

A brand new brand with everything to prove

KobleDesignsUSA.com is the official US distributor of Koble smart furniture and smart home products, a higher-priced catalog that needed the right buyers in front of it. As a brand new brand, it had no track record online and no proven channel bringing in consistent leads.

They came to SEO Smooth to build that channel from scratch: a paid advertising program that could find ready-to-buy customers, raise the conversion rate, and bring the cost per conversion down to something profitable.

What We Did

A multi-platform ad program, tuned to profit

Paid ads across Google, Facebook, and Amazon, backed by a faster site and steady social presence.

Paid Ads

Google, Facebook & Amazon

We ran and managed paid campaigns across Google, Facebook, and Amazon Seller Central, putting Koble smart furniture in front of the shoppers most likely to buy.

Optimization

Zeroed In On What Works

After a couple of months to set up and optimize, we focused spend on the top-performing Google keywords and delivery times, building a campaign that keeps returning a profit.

Website Speed

Faster Site, Better Results

We made technical improvements for faster website speed, giving ad traffic a quicker, smoother path from click to checkout.

Social Media

Ongoing Management

We handled ongoing social media management to keep the new brand visible and consistent while the paid program scaled.

The Results

A profitable channel inside three months

+714%

More Leads

Comparing the first 30 days after setup to the most recent 30 days, leads climbed 714 percent to a steady 1 to 2 per day.

+189%

Conversion Rate

A sharper, optimized campaign lifted the conversion rate by 189 percent over the same window.

+330%

Impressions

Impressions rose 330 percent while cost per conversion dropped sharply, driving a consistent 2.4x return.

Built to keep earning: within three months SEO Smooth delivered a consistent flow of daily leads at a fraction of the cost, on a campaign that continues to reap a profitable return.

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