Salt Chamber

Background:

Salt Chamber (www.saltchamberinc.com) offers cutting-edge approaches to salt therapy. A natural, non-invasive method to promote relaxation, lessen respiratory irritation, and enhance general health is salt therapy. To fulfill the needs of different clientele, Salt Chamber offers a variety of goods and services, such as salt treatment chambers, halogenerators, and more.

Challenge:

Salt Chamber came to us with the goal of enhancing their online visibility, boosting leads and sales, and funnel optimization. They sought to improve their organic traffic while establishing a unified online experience across all of their digital assets.

Solution:

Our team started by thoroughly examining Salt Chamber’s digital assets, such as their website, social media accounts, and email marketing campaigns. We identified areas that needed improvement and created a strategy to deal with them.

The Salt Chamber website was first optimized to enhance its use, appearance, and content. In order to boost the company’s organic traffic and raise its search engine ranks, we also established a strong SEO plan. By harmonizing messaging and design components, we also produced a consistent brand experience across all digital properties.

To increase leads and sales, we worked on optimizing every step of the funnel, from lead generation to conversion. We implemented various conversion rate optimization (CRO) strategies to improve Salt Chamber’s website’s performance, including improving the site’s load speed and reducing the number of steps required to complete a purchase. We also created targeted email marketing campaigns to drive engagement and increase sales.

Results:

Our efforts produced impressive results. Our work with Salt Chamber resulted in dozens of KPI increases and accomplishments, including:

A 975% increase in Leads YOY
A 66% increase to Search Traffic YOY

Conclusion:

By working closely with Salt Chamber, we were able to create a cohesive online experience across all digital properties, dramatically increase leads and sales, and optimize every step of the funnel. Our work resulted in significant KPI increases and accomplishments, and we continue to work with Salt Chamber to refine their digital strategy and achieve even more impressive results.