Case Study / Dental Practice / Toronto
Casa Dental: Dental SEO & Paid Ads That Convert
How SEO Smooth grew a Toronto dental office with a combined organic SEO and paid search strategy that lifted conversions and organic traffic in just two months.
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A trusted dental office that needed to be found
Casa Dental is a dental office in Toronto, Canada that focuses on core dentistry such as preventive care, dental cleanings, and oral exams. The practice delivered strong patient care, but it was not showing up the way it needed to when people searched for the services it offers.
They came to SEO Smooth for help with both their organic search results and their paid ad strategy. They wanted to rank higher when users search for their services and to appear in the paid placements where high-intent patients are looking.
Organic and paid search, working together
SEO Smooth paired a technical SEO rebuild with a focused Google Ads strategy so Casa Dental could cover every angle of search.
Keyword & On-Page Optimization
Our team optimized keywords, meta tag descriptions, and the backend of the site so Casa Dental would rank in a higher position for the searches that matter to a dental practice.
Service-Targeted Google Ads
We built paid ads that actively target the specific services Casa Dental wanted to grow, putting the practice in front of patients ready to book.
Covering Every Search
Organic and paid worked side by side to cover all bases, capturing patients whether they clicked an ad or found Casa Dental through organic results.
Visitors Into Patients
Every optimization was aimed at one outcome: turning more of the people who reach the website into actual paying patients for the office.
More patients, more traffic, fast
More Conversions
In only two short months, the share of website visitors who became paying patients climbed by 200%, driven by our organic SEO work.
Organic Traffic
Optimizing the website end to end produced a dramatic increase in Casa Dental's organic search traffic and visibility.
Speed to Impact
Both the conversion lift and the traffic growth landed inside the first two months of working with SEO Smooth.
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