Google Ads for Wedding Dresses PPC

Background

Known for her special occasion dresses for brides, mothers of the bride, mothers of the groom, mothers of bar mitzvahs, moms of bat mitzvahs, beauty pageants, and every other formal event in between, Zola Keller is a local fashion designer and shop. For more than 20 years in the industry, Zola has clothed a number of well-known celebrities, such as Miss USA, Miss Universe, and Miss America. Despite their success in the field, Zola Keller was having trouble expanding their client pool and improving the profitability of their company.

Challenges

The key difficulty for Zola Keller was to raise her company’s visibility and expand its clientele. They have a solid customer base, but she was having trouble growing their client pool. Zola Keller was not getting enough online traffic, and their website was not performing well in search results. their sales and profitability consequently remained constant.

Solution

To increase the company’s presence, Zola Keller collaborated with SEO Smooth. The team improved the usability and visibility of the website through the use of Google Maps and other local directories. Also developed a successful ad for Zola Keller. With their fashion e-commerce advertisements on Google Ads.

Results

The partnership between Zola Keller and SEO Smooth was a huge success. In just three months, SEO Smooth was able to raise the exposure of Zola Keller’s business and expand its audience, which resulted in over 500 conversions from their Google Ad campaign and increased internet sales came as a result of Zola Keller’s company’s increased visibility.

Conclusion

Partnering with SEO Smooth was a smart move made by Zola Keller. With the assistance of Zola Keller’s well-known brand and SEO Smooth’s expertise, the company was able to overcome its main challenge of improving exposure and reaching a larger audience. The partnership’s successes highlight the value of effective digital marketing strategies and their potential impact on a business’s profitability.