Case Study / Pest Control / United States
Protek America: Pest Control SEO That Drove Traffic and Calls
How SEO Smooth used technical SEO to grow organic traffic and phone calls for a contractor offering pest control, landscaping, lighting, and plant and tree nurseries.
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A multi-service contractor that needed more leads
ProtekAmerica.com is a contractor specializing in landscaping, pest control, lighting, and plant and tree nurseries. With several distinct service lines, they needed more of the right people to find their website and pick up the phone.
They came to SEO Smooth to increase traffic and turn that visibility into leads. Our team focused on technical SEO to surface the site across its service lines and drive more calls.
Technical SEO built to drive traffic and calls
We focused on the technical foundation that helps a multi-service contractor get found and chosen by local searchers.
A Stronger Foundation
Our technical SEO services improved the way the site was built and served, helping Protek America earn more organic traffic and reach more potential customers.
Found Across Every Service
With landscaping, pest control, lighting, and nursery offerings, we worked to surface the site for the searches behind each service line so no part of the business was left invisible.
Traffic That Calls
More organic traffic translated into more phone calls, turning search visibility into real conversations and leads for the contractor.
Results That Built Over a Year
Our work compounded across the first year, growing both traffic and call volume month over month for Protek America.
More traffic and more calls in year one
Organic Traffic
Technical SEO drove a 244% increase in organic traffic to the Protek America website over the first year.
Phone Calls
That added visibility lifted calls by 57% in the first year, bringing more leads to the business.
Time to Results
Both the traffic and call gains were achieved within the first year of work, across all four service lines.
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